Phillip Rennell has joined Celmac as General Manager, Sales and Marketing.

Celmac CEO Wayne McIntyre said that Rennell’s significant industry experience across all sectors will add to Celmac management, consolidating business growth as it expands its specialist hardware and software solutions across more industry segments.

McIntyre also said this new position was a planned re-organisation of the business, with Rennell assuming day-to-day management responsibility for sales and marketing activity and staff, leaving him free to pursue other business opportunities.

Prior to this role, Rennell was National Manager of Industrial Equipment and Apparel Solutions at Ball & Doggett, following its overtake of the Kornit Digital distribution.

Before that, he was head of A/NZ sales at Kornit Digital for almost three years.